LEADER : 00000nam 2200000uu 4500 |
008 160929s2014||||th 000 0 eng d |
020 ^a9780415724012 (alk. paper : pbk) |
050 00 ^aHD1375^b.S374 2014 |
100 1 ^aSirgy, M. Joseph. |
245 10 ^aReal estate marketing :^bstrategy, personal selling, negotiation, management, and ethics /^cM. Joseph Sirgy. |
300 ^axii, 306 pages ; ^c25 cm |
504 ^aIncludes bibliographical references and index. |
505 0 ^aPart 1 Strategy in Real Estate Development Firms -- Part 2 Personal Selling-the Real Estate Agent -- Part 3 How Real Estate Agents Negotiate -- Part 4 Sales Management-the Real Estate Broker -- Part 5 Law and Ethics in Real Estate Marketing |
650 0 ^aReal estate business. |
650 0 ^aReal estate development. |
650 0 ^aResidential real estate ^xMarketing. |
650 0 ^aCommercial real estate ^xMarketing. |
999 ^aปวีนา ภู่ทอง |