| LEADER : 00000nam 2200000uu 4500 |
| 008 150218s2014||||th 000 0 eng d |
| 020 ^a9780321928849 |
| 050 14 ^aNC9970^b.K37 2014 |
| 100 1 ^aKarjaluoto, Eric,^eauthor |
| 245 14 ^aThe design method :^ba philosophy and process for functional visual communication /^cEric Karjaluoto |
| 300 ^axiii, 225 pages :^billustrations ;^c21 cm |
| 500 ^aIncludes index |
| 505 0 ^aPreface -- Introduction -- Debunking the creative myths --Creating purposeful design -- Achieving order through systems -- Introducing the design method -- Gaining understanding : the discovery stage -- Determining course : the planning stage -- Working with ideas : the creative stage -- Making design real : the application stage -- Presenting work to clients -- Bringing order to your practice -- Suggested reading -- Acknowledgments -- Index |
| 520 ^"Feeling uninspired? That shouldn^'t keep you from creatinggreat design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you^'ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. TheDesign Method will teach you a proven, repeatable process for solving visual communication problems^"-- publisher^'s description |
| 650 0 ^aVisual communication. |
| 650 0 ^aCommunication in design. |
| 650 0 ^aCommercial art. |
| 650 0 ^aDesign. |
| 999 ^aปวีนา ภู่ทอง |
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