| LEADER : 00000nam 2200000uu 4500 |
| 008 121206s2002||||th 000 0 eng d |
| 020 ^a0789011069 (alk. paper) |
| 020 ^a9780789011060 |
| 020 ^a9780789011053 (hbk.) |
| 050 4 ^aG156.5.H47^bM35 2002 |
| 100 1 ^aMcKercher, Bob. |
| 245 10 ^aCultural tourism :^bthe partnership between tourism and cultural heritage management /^cBob McKercher, Hilary du Cros. |
| 260 ^aNew York :^bHaworth Hospitality Press,^cc2002. |
| 300 ^axiii, 262 p. :^bill. ;^c23 cm. |
| 504 ^aIncludes bibliographical references (p. 233-254). |
| 505 2 ^aChallenges in achieving sustainable cultural tourism --How tourism works -- Cultural heritage management -- Tangible heritage -- Intangible heritage and its management -- Cultural tourism products - A regional perspective -- Commodification, environmental bubbles, andcultural tourism products -- The cultural tourism market :a cultural tourism typology -- Gatekeepers -- Assessment -- Asset auditing and planning -- Marketing -- Presentationand management of heritage assets. |
| 650 0 ^aHeritage tourism. |
| 700 1 ^aDu Cros, Hilary. |
| 999 ^aปวีนา ภู่ทอง |
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