LEADER : 00000nam 2200000uu 4500 |
008 110919s2010||||th 000 0 eng d |
020 ^a9780137006700 |
050 4 ^a HF5415.32^b.S34 2010 |
100 1 ^aSchiffman, Leon G. |
245 10 ^aConsumer behavior /^cLeon G. Schiffman and Leslie LazarKanuk. |
250 ^a10th ed. |
260 ^aUpper Saddle River, NJ :^bPearson Prentice-Hall / PearsonEducation International,^cc2010. |
300 ^axix, 540, [62] p. :^bcol. ill. ;^c26 cm. |
650 0 ^aConsumer behavior. |
650 0 ^aMotivation research (Marketing)^xCase studies. |
700 1 ^aKanuk, Leslie Lazar. |
999 ^aใช้งานได้ทุกระบบ |