| เลขหมู่ |
HD58.8 .D859 2018 |
| ชื่อเรื่อง |
Design thinking at work : how innovative organizations are embracing design / David Dunne |
| ชื่อเรื่องที่แตกต่าง |
How innovative organizations are embracing design |
| ผู้แต่ง |
Dunne, David, 1953- author |
| ISBN |
9781487501709 (hardcover) |
| พิมพลักษณ์ |
Toronto ; Buffalo ; London : University of TorontoPress, [2018] |
| เลขเรียก |
DBTM |
| รูปเล่ม |
xii, 214 pages : illustrations ; 24 cm |
| หมายเหตุ |
Contents: Part 1. Framing design thinking in organizations : Thinking like a designer ; The adoption of design thinking
-- Part 2. The three tensions : The tension ofinclusion ; The tension of disruption ; The tension of perception
-- Part 3. Reframing design thinking for yourorganization : Reframing design thinking ; Where to begin? : building your design thinking |
| หมายเหตุ |
Summary: The result of extensive international research with multinationals, governments and non-profits, Design Thinking at Work explores the challenges organizations face when developing creative strategies to innovate and solve problems. Noting how many organizations have embraced ^"design thinking^" as a fresh approach to a fundamental problem, author David Dunne explores in this book how this approach can be applied in practice. Design thinkers constantly run headlong into challenges in bureaucratic and hostile cultures. Through compelling examples and stories from the field, Dunne explains the challenges they face, how the best organizations, including Procter & Gamble and the Australian Tax Office, are dealing with these challenges and what lessons can be distilled from their experiences. Essential reading for anyone interested in how design works in the real world, Design Thinking at Work challenges many of the wild claimsthat have been made for design thinking, while offering a way forward.^"-- Provided by publisher |
| หัวเรื่อง |
Organizational change |
| หัวเรื่อง |
Creative thinking |
| หัวเรื่อง |
Creative ability in business |
| หัวเรื่อง |
Problem solving |
| หัวเรื่อง |
Design |
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